If you’re posting on Instagram, writing the odd blog and maybe even sending a newsletter here and there, but not getting leads. You have a content problem. I’ve seen this happen too often as a branding consultant. The issue isn’t…
In 2024, Google launched its AI Overviews powered by its very own Gemini AI. This has since changed how consumers search (and buy). AI Overviews are different from AI Mode, which is a newer and more advanced AI-driven search experience…
Let’s talk about cost. Copywriting cost, that is. If you’re a Perth business owner looking for some professional quality copywriting, you’re probably wondering how much it’s going to set you back. The truth is, there’s no clear-cut answer to this,…
As you look ahead and plan for 2026, marketing your business definitely takes priority. What you say about your business online and how you say it is crucial. This is where good content writing comes in. As a branding and digital…
If you’re struggling to create content, whether it’s a blog, eBook, email, or webinar, then this article is for you. As a digital marketing consultant who has worked with many businesses and marketing agencies as a freelancer, I’ve seen content…
You won’t know how hard it is to find quality copywriting services in Australia until you start searching. And if you’re reading this blog post, then I’m guessing that you’re looking for one. Copywriters can write many things, such as…
You know your business best. But, when it comes to writing good copy, it’s not about telling customers what you do but how you can benefit them. Almost every business out there will tell you how good they are. But…
Your words can make or break your conversions on your landing page and website. I can confidently say this as a website copywriter who has worked on hundreds of them. But what’s the difference? Aren’t both of them online pages…
It’s the 21th century, and having a presence online is so important in today’s increasingly competitive world, let alone for small businesses in Australia. In this blog, we’ll be looking at Landing Pages. As someone who has written many website copies,…
Emails aren’t dead; bad emails are. If you’re planning on sending emails to your customers, getting your content right is one of the most important things you can do. Writing emails from scratch can be time-consuming for small business owners,…